Archives for February 2012

10 Steps to YES – what people need to know to buy from you…

February 20, 2012 Leave a Comment

I’m going to be sharing some “sneaky peeks” from my upcoming LIFT event, so you can get a taste of what I’ll be teaching you in the room…not to mention TONS of value right now.

Now, I’ve got my makeup back on for this video…because at LIFT I will also be wearing makeup – and this is a “sneaky peek” after all…

When people are thinking about working with you, there is a process of decision making that they go through.  Most entrepreneurs never stop to think about their whole process of saying yes, and therefore – aren’t able to deliver what their clients are needing to be fully invested with both feet in.

We all want more yes’s – I don’t know a single person who wants to hear “no” from prospective clients.  So, in this video, I’m sharing some of those “Steps to yes”, so you can immediately begin attracting clients more powerfully into your love nest of transformation.

To get more By: Anastasia Netri Please visit

Why you want to play Empire Avenue to win the social media game

February 15, 2012 1 Comment


Games are for kids, right?  

Well if you’re wanting to really get your social media game rockin’ Empire Avenue is well worth your time.  It’s an on-line game played by the likes of Randy Gage, Shawne Duperon and Chris Pirillo.  It was just recommended to me a few weeks ago and already I can see the huge advantages.

Empire Avenue mimics a stock market, except you buy and sell stock in each other. And your dividend is set by how active and effective you are at engaging in social media.  When you have enough money, you can set “missions” – asking people to help you generate on social media.  And, get this, you get to pay them in Eaves, Empire Avenue’s game money.

Game money!  Seriously.

This game is not only a great way to measure whether you’re being effective in social media, it’ll seriously help you generate. Five minutes a day. That’s all you need. Here’s a video I made to help my students understand the game.   How to Win at Empire Avenue.  If you’re inclined to try it out click here.

(BTW, When you click this link and sign up, they’ll give me $2000 Eaves. So let me know and I’ll use it to buy your stock.)

What is Zucker anyway? And should Facebook be worried?

February 10, 2012 3 Comments


You’d have to be crazy to start a new social media network with the level to which Facebook and Twitter have the market nailed down. And let’s face it how many of us want to join, yet one more social media network.


Of course there’s that tiny issue that many people are coming to see Facebook as “the Man”.  With privacy under barage, into the fray steps a small David, to Facebook’s Golliath – Zucker.  It’s a social media platform owned by it’s users.  It’s direction and policy, influenced by it’s users.

In the past week, I’ve seen Zucker mentioned no less than 30 times in social media. It’s looking very much like we may have the seeds of a wildfire word of mouth epidemic on our hands.

I’ve signed up.  If you’d like to join me the link to visit them is here.

Click this link and I’ll even get a share in the company.  As you will if someone comes in via you.  What an interesting concept.  Social media meets referral marketing.

Facebook, take note.

How many books do you have to sell to be a bestseller

February 1, 2012 Leave a Comment

This is a question I get asked a lot.  I often work with writers as one of my advanced courses teaches how to get on the Bestseller lists.  The asking of this question is an interesting one. Because the answer is simply “it depends”.

There’s two distinct schools of thought within the industry. About a third of the people you meet (mostly those working with self-publishings houses) will tell you that once you’ve sold a specific number of books you are automatically a bestseller.  The first problem with this system is, few of them agree with what the number should be. I’ve heard anything from 5,000 to 10,000, and apparently in Canada (because we’re special) we get to use 3,000.

The second problem with this system is, that when you quote a number under this thinking, the other two thirds of the industry think you’re an idiot.  Sorry, there’s no easy way to say that.  To the majority of the industry, being a bestseller, means your book has made it onto one of the bestseller lists – New York Times, Wall Street Week, USA Today, Amazon or Barnes and Noble being the best known.  To get on one of these lists, you must meet the criteria of that list – usually some formula of mosts books sold in a specific period of time sometimes multiplied by the number of books you’ve sold overall.  The number of books you have to sell, will depend on the list, the time of year and the category you’re in.   It can range anywhere from 500 to 20,000 books and is difficult to predict.  Figuring out the best strategy for you book requires some understanding of what your wanting to achieve and what your end goals are for the book.

If you’re intersted in learning more about my “How to Become a Bestselling Author” Program, please visit