Archives for December 2010

Turn Your Dreams Into Reality! (by Nancy Drew)

December 30, 2010 97 Comments

It’s hard to believe – it’s the wrap-up of 2010! I’ve recently finished one of my last goals of the year, climbing the highest summit in Australia, Mount Kosciuszko. I climbed alongside Tom Fabbri, an author and motivational life coach who is completing all Seven Summit climbs – the highest mountains of each of the seven continents. Check out his story at

It was important for me to achieve this goal. It has been a year where both my clients and I have experienced amazing results by being focusing on easy, doable, step-by-step systems. Reaching the top of the summit is a perfect representation of reaching your goal one step at a time. It was an opportunity for me to walk my talk as a coach. I encourage you to take that first step – whatever your goal is for 2011. Make the new year one that you’ll never forget for all right reasons!

Most of the time you know you want a successful business, a great new job, a perfect partner or simply to wake up happier – but you don’t have absolute clarity. When you start your coaching program the first step you’ll take is gaining laser sharp clarity on what you want to achieve. You’ll need to develop a specific vision of what your goal looks like and have enough detail to make it happen. Your first step is to write it down in detail to make it happen.  Basically, you write your own ticket to success.

As I’ve mentioned before, success and failure comes from the steps you either decide to do or not to do on a consistent basis.  Sometimes you don’t know what all of the steps are – you may have some steps but might be missing some key pieces. Not only do you need to know what steps to take, but you also need some action to make it happen.  At Drew & Associates we design easy step-by-step strategies to quickly get from A to B with lasting results – the simpler the better!

You can start at home by writing down what you want to achieve. This process will provide two outcomes: 1) most importantly this will allow you to understand what you want and 2) it will clearly identify what your goals are, which will help you or your coach create an easy, successful plan to get there.

Remember these words – if you know what you want you can have it – or if that doesn’t resonate with you, think about the huge selection of bestselling books that promote the concept of focused thinking for life results. For example, Napoleon Hill’s Think and Grow Rich has been one of the most successful books written. Even today, after 20, 30, 40 years in print it remains a top seller with today’s readers.

Think seriously about writing down your goals IN DETAIL. To help fill in the details, imagine yourself in the midst of achieving your goal – what is surrounding you? How do you feel? What words are coming out of your mouth? How are people responding to you?

Details are important because the more details that your goals contain, then the more focused you will become.  It really doesn’t matter what you write on – some clients journal, others scribble on the back of a cocktail napkin. To be honest, I’ve been known to arrive at our offices with 5 or 6 airline sickness bags covered with notes because my computer battery was dying and I desperately wanted to capture my thoughts.

In other words, there is no dress code, just show up! There’s only one rule: date what your write down.  As you can see this process is so simple that anyone can do it.

A great example about the effectiveness of writing down your goals and making it happen is Jim Carrey’s story. Before he was famous, he wrote himself a check for ten million dollars – payable for services rendered – and then he carried it around in his wallet.  Now he is one of the highest paid celebrities and gets paid twenty million per film. Jim Carrey held on to the check until he tucked it into his father’s pocket just before his father’s burial.

Over the years I’ve worked with different coaches to help me achieve the goals I was focused on – different coaches for different goals.  When I was with the Tony Robbins group he said 10% is the goal and 90% is the action you take to make it happen.  If you don’t know your goal, how do you take the action to make it happen?

The best advice I’ve ever received is to live life by design, not by default.  Simply taking what happens to come along is living life by default. Having a hand in writing your own story is living life by design.  Write your own story – even if it’s on an airline sickness bag – just make sure you write it and date it.

By Nancy Drew, Business Expert, Owner of Drew and Associates.

Why you’ll fall in love with Annie Zirkel!

December 17, 2010 112 Comments

When the game gets scary, who keeps you from hiding?

Annie’s voice was shaking a bit when she first told me.  “I know I can help a lot of people with this” she said.  “I just need to remember who I am and not let fear get in the way!”

Friend and colleague Annie Zirkel has just been short listed for one of the most exciting breaks of her career.  She’s in the top 20 finalist to become advice guru for Good Morning America.

I smiled when I heard her talk about it.  Two months ago I was experiencing the same need for self mastery at the fear of my own success.  Having worked for the past few years to create speaking tours to teach business skills in Africa, I had fellow trainer and event coordinator Solomon Oni offer to create a tour specifically around my work and that of a few colleagues.

There’s always a moment of shock when everything you’ve worked for and dreamed of get’s handed to you without effort.

My first reaction is always for my inner child to scream “who are you kidding?  You’re too small for this!”

As the youngest of 9 kids, my inner dialogue has often played out my inner battle with not believing I can play with the big kids.  Three best selling books later and I still find myself having to hug my inner child back to calmness when my game gets bigger.

So here was Annie on the phone.  A brilliant relationship coach I’ve often saught advice from.  One of the best in her industry.  So much so that she’s one of the top candidates in the running for the Good Morning America spot.

And I can see the reflection of myself.  Because she’s got that same little voice in her head that we all do. Even a woman of this calibre has to take that moment to hug her inner child and let her know that she can play at any level.  It made me fall in love with her as a colleague all that much more.  Brilliant and human all at the same time.

So instead of advice today, I’m just making an ask.  If you want to help a brilliant colleague of mine realize her dream of helping a lot of people get past their own inner blocks, than help Annie Zirkle show Good Morning America how many people LOVE her work.

You can:

Check out her application on Good Morning America and ‘like’ that page, follow @AnnieZirkel on Twitter or  ‘like’ her Advice Page on Facebook.

Blessings your way Annie!  You so deserve this!

Why Sherry cringes at the thought of selling on social media

December 16, 2010 4 Comments

If you’re like Sherry and you cringe at the thought of selling on social media – read on!

Sherry approached me at one of my workshop; a slightly defeated look on her face.   We had just finished a session by Stuart Crawford, one of my favorite social media experts and a colleague I really admire (follow his blog at

“I don’t see why I would want to have a newsletter or a blog,” she looked worried.  “I hate people who are just always trying to sell their stuff in their newsletter.  No one reads it anyway!”

I smiled, seeing the over-whelm.  Somewhere in the volume of content she had missed one of the key points.

“You’re right.”  I smile.  “Your social media tools are not so much to sell what you do as they are relationship building tools.”

“But I build a relationship with my clients in person” she persisted.

“Great,” I said.  “How do you build relationships with influential people in your industry.  The kind who you really admire and would LOVE a public endorsement from?”

She stared at me for a moment as a smile started creeping over her face.

“I’m guessing the answer has something to do with social media” she smiled weakly.

“Perfect answer!”  I smiled back.

So for those of you who don’t believe in the power of what social media can do for your business, your assignment (should you choose to accept it) is this:

  1. Pick two influential people you admire who would make a big difference for your business if they were to spread word of mouth about you.  Pick people who have loyal followings who are in your customer base.
  2. Write about them in your newsletter or blog, let them know you’re writing about them and offer to link to their website or events.
  3. Get in touch and suggest a phone call where you can explore ways of helping each other, and notice what flows from this.

Report your results back here at my blog!